Goal-based investment planning from a Chartered Accountant with 10+ years in the capital markets. Mutual funds, equity, tax-efficient strategy — a research-driven, fiduciary-style approach for professionals, business owners, and HNIs.
*Illustrative only. Assumes 12% CAGR with 10% annual SIP step-up. Mutual funds are subject to market risk; actual returns vary. Not a guarantee of returns.
Shubh Capital is founded by Shubham — a Chartered Accountant who has cleared CFA Level II, is NISM certified, and brings 10+ years of capital-market experience. You're not getting a call centre or a product-pusher; you're getting a qualified professional who combines investment expertise with taxation, compliance, and strategic financial planning.
Every plan is built with a Chartered Accountant's rigour — analytical, numbers-first, and tax-aware — so your investments are structured not just for growth, but for real, post-tax efficiency. It's a research-driven, fiduciary-style approach: your interests first, always.
You get direct access over call and WhatsApp, goal-based planning rather than product-selling, and ongoing portfolio reviews — so you never invest alone.
Talk to Shubham →Most mutual fund distributors sell products. I bring a Chartered Accountant's rigour, capital-market depth, and a compliance-first, fiduciary-style approach to every rupee you invest.
A CA who invests the way he'd advise his own family.
Book a Free Consultation →Every recommendation moves you closer to financial freedom — with clarity, consistency, and zero jargon.
Systematic investment plans matched to your income, goals, and risk profile — with the right funds and step-up strategy.
Retirement, child's education, a home, or wealth creation — each goal gets its own roadmap and fund selection.
Already investing? Get an overlap analysis, risk check, and rebalancing plan to optimise what you already hold.
Got a bonus or surplus? We deploy it intelligently — often via Systematic Transfer Plans to reduce timing risk.
Save up to ₹46,800 under Section 80C with ELSS funds — the shortest lock-in among all 80C options.
Build an inflation-adjusted retirement corpus and plan systematic withdrawals for a worry-free second innings.
Mutual funds are where we start — not where we stop. With a Chartered Accountant's perspective, we help you make sense of your whole financial picture, so you're not juggling five different advisors.
Not sure where to begin? One free call, and we'll map it all out.
Book Your Free Call →Book a no-cost call to discuss your goals, income, and risk appetite. Zero obligation.
We map your goals — retirement, education, home — into a clear investment roadmap.
We recommend funds suited to your timeline, risk, and tax situation, then set up your SIP.
Ongoing tracking, reviews, and rebalancing — so your plan stays on course.
"Shubham explained SIPs in a way that finally made sense. Started with ₹5,000/month and I actually understand where my money goes now."
"No pushy selling, no jargon. He reviewed my old portfolio, pointed out overlapping funds, and helped me consolidate. Genuinely helpful."
"What I value most is that he's always a call away. Markets dipped and instead of panicking, I called him and stayed invested. That's worth a lot."
Testimonials reflect individual experiences and are not indicative of guaranteed outcomes. Investments are subject to market risk.
Book a free, no-obligation consultation with a CA-qualified investment professional. We'll understand your goals and show you a clear, tax-smart path forward.
Led by a Chartered Accountant with CFA Level II and 10+ years in the capital markets — a finance professional who combines investment expertise with taxation, compliance, and strategic planning.
Shubh Capital is founded by Shubham — a Chartered Accountant who has cleared CFA Level II, holds NISM certification, and brings over 10 years of capital-market experience across mutual funds and equities.
The conviction is simple: for most professionals, business owners, and families, the most reliable path to long-term wealth isn't chasing hot tips or timing the market — it's disciplined, research-driven investing aligned to real life goals, structured with taxation and compliance in mind.
We advise salaried professionals, business owners, and HNIs with a fiduciary-style approach: transparent, ethical, and built around your goals rather than any product. We don't chase last year's top performers — we listen, plan, and partner with you for the long run.
As an AMFI-registered distributor, our consultations are completely free — we're compensated through the standard trail commission built into regular plans, so our incentive is aligned with your long-term growth.
We already manage ₹2 Cr+ in assets for 200+ families — and we're just getting started. Through disciplined, goal-based investing with a Chartered Accountant's rigour, we measure our success by your progress toward the goals that matter to you.
How you split across equity, debt, and hybrid matters more than picking any single "best" fund.
The biggest returns go to those who stay invested through cycles — not the smartest, the most patient.
Time in the market beats timing the market. We build conviction to hold when others panic-sell.
We follow a repeatable process rather than reacting to every market headline.
We size risk to your capacity, so you hold a portfolio you can actually stay invested in.
Three to five well-chosen funds usually beat a cluttered portfolio of twenty.
A free consultation is the first step. No pressure, no obligation — just clarity.
From your first SIP to a full retirement plan — structured guidance at every stage, always free of advisory fees.
We calculate the right monthly amount, select suitable funds, set up a step-up strategy, and track your progress every step of the way.
Retirement, child's education, home down payment, or wealth creation — each life goal gets a dedicated roadmap and fund selection.
Received a bonus, inheritance, or surplus? We deploy it intelligently — often through Systematic Transfer Plans to reduce market-timing risk.
A comprehensive check of what you already hold: fund overlap analysis, risk assessment, and clear rebalancing recommendations.
Save up to ₹1.5 lakh under Section 80C with ELSS funds, plus LTCG-aware structuring to maximise your real, post-tax returns.
Build an inflation-adjusted retirement corpus, then plan Systematic Withdrawal Plans for steady, tax-efficient income later.
Compare your fixed deposits against tax-efficient hybrid and debt funds that can offer better post-tax, inflation-beating returns.
Structured plans for your child's education and family goals, with the right time horizon and risk allocation for each milestone.
Fully paperless KYC and account setup via our AssetPlus platform, plus ongoing support over call and WhatsApp whenever you need it.
We earn through the standard trail commission built into regular plans — never a separate fee to you.
Calculate SIP growth, step-up returns, retirement corpus, and withdrawals. Then book a free call to turn these numbers into a real plan.
*All figures are illustrative estimates only. Mutual fund returns are market-linked, not guaranteed, and subject to market risk. Actual results will vary. This is not investment advice — book a consultation for a plan tailored to you.
Free, jargon-light resources to make you a more informed and confident investor.
A comprehensive 12-page guide covering fund types, SIP mechanics, compounding, goal-based investing, tax benefits, and common mistakes to avoid.
Download Free PDF (12 pages)A mutual fund pools money from many investors into a diversified portfolio of stocks or bonds, managed by a SEBI-registered fund manager.
A Systematic Investment Plan invests a fixed amount monthly. You buy more units when markets are low — rupee cost averaging in action.
Equity for growth, debt for stability, hybrid for balance, ELSS for tax saving, liquid for short-term needs — every goal has a fund category.
Understand STCG and LTCG rules for equity and debt funds. ELSS qualifies for Section 80C deductions up to ₹1.5 lakh per year.
PAN, Aadhaar, and a bank account are all you need to start. KYC is a one-time digital process — we guide you through it.
Mutual funds are market-linked instruments regulated by SEBI and designed for long-term wealth creation. While equity funds carry short-term volatility, diversified funds have historically delivered strong positive returns over 7–10 year horizons. We manage risk through diversification and by matching fund type to your risk capacity and time horizon.
SIPs can start from as low as ₹500 per month. For lumpsum, most funds have a minimum of ₹1,000. We typically recommend starting with at least ₹3,000–₹5,000/month and stepping it up annually as your income grows.
No. As an AMFI-registered Mutual Fund Distributor, we earn through trail commission from AMCs, built into the expense ratio of regular plans. No separate fee is charged to you — your consultation is completely free.
Yes. SIPs are flexible and can be modified, paused, or stopped at any time. Except for ELSS funds (which have a mandatory 3-year lock-in), all open-ended mutual fund investments can be redeemed within 1–3 business days.
Simply message us on WhatsApp or call. We'll understand your goals, guide you through digital KYC, and help you set up your first SIP — 100% paperless via our AssetPlus platform.
First-time investor or reviewing an existing portfolio — we're here to help. The fastest way to reach us is WhatsApp or a call.
Fill this in and it opens WhatsApp with your details pre-filled — we usually reply within a few hours.
Register on our AssetPlus partner platform, complete digital KYC, and start investing — fully paperless, in under 10 minutes.
Open Investor Portal →Shubh Capital is a registered Mutual Fund Distributor (MFD) holding AMFI Registration Number (ARN) 323243. We are not a SEBI-registered Investment Adviser (RIA) and do not provide investment advisory services as defined under the SEBI (Investment Advisers) Regulations, 2013.
Mutual Fund investments are subject to market risks. Please read all scheme-related documents carefully before investing. The information on this website is for general informational purposes only and should not be construed as investment advice, a recommendation, or a solicitation to buy or sell any financial product. Past performance is not indicative of future results. Returns are not guaranteed and depend on market conditions.
Investors should evaluate their financial situation, risk appetite, and investment objectives before making any investment decision.
Shubh Capital earns commission from mutual fund companies (AMCs) as permitted under applicable regulations. This commission is built into the expense ratio of regular plans. We do not charge any separate advisory fee to investors. Investors may also choose to invest in direct plans, which have lower expense ratios, directly with the AMC without a distributor — though direct-plan investors do not receive our guidance and ongoing support.
For scheme-specific details including expense ratios, risk factors, and portfolio disclosures, please refer to the respective Scheme Information Document (SID), Key Information Memorandum (KIM), and Statement of Additional Information (SAI).
Important: Mutual Fund investments are subject to market risks. Read all scheme-related documents carefully. Past performance is not indicative of future returns. Invest based on your own risk appetite and investment horizon after consulting a qualified professional.